Sponsor the Mill Creek 2025 Run of the Mill 5k and Walk

If you want your local product or service to get LOCAL attention, consider sponsoring the 2025 Run of the Mill 5k and Walk. Having run many events, we talk to sponsors all the time and the number one thing they afraid of is that they are not going to get the biggest “bang for their buck”. As a business owner I get it. 

Our marketing team is top notch. We live in Bothell, we know the area. We have been doing this for years and the Cascade Stride’s marketing teams motto is “Provide the best VALUE in everything we do.” It’s true. If you sponsor the Run of the Mill 5k, LOCAL people will see your message. I promise.

Why become a sponsor of the Run of the Mill 5k?

  • Targeted Marketing: Connect with a health-conscious, community-oriented audience—ideal for any business or brand looking for exposer in Mill Creek.
  • Collaborative Marketing: Our Cascade Stride marketing team will work hand in hand with your business to get you the maximum exposer here locally.
  • Community Goodwill: Sponsorship shows support for local events, building trust and loyalty among residents who value businesses that give back.
  • Online Exposure: With your online marketing expertise, their brand gets boosted through social media campaigns, email blasts, and event website features, driving traffic to their business.
  • Networking Opportunities: Interact with participants and other sponsors at the event, fostering B2B and B2C relationships in the Mill Creek area.
  • Tax Benefits: Sponsorships may qualify as tax-deductible marketing expenses, offering financial perks.
  • Customized Promotion: Offer tailored sponsor packages (e.g., booths at the race, branded water stations) to align with their marketing goals, maximizing ROI.
  • Positive Association: Aligning with a fun, family-friendly 5k enhances their brand’s image as active and community-focused.

 

Cascade Stride Run of the Mill 5k Marketing Assets

The Run of the Mill 5k Marketing team has several great assets that will be used to help promote your product or service.

Social Media

Social media is critical for event promotion, sponsorship promotion and raise awareness for our local events. Each of our running events has a separate website and social media presence. This helps us target our efforts on the communities our sponsors care about, while at the same time leveraging outside communities to drive traffic back into the Mill Creek area and to Mill Creek businesses.

  • Run of the Mill Facebook: Over 2500 followers (as of 6.17.25)
  • Run of the Mill Instagram: 311 followers (as of 6.17.25)
  • New accounts on X and TikTok which we are actively building

Email Marketing

Email List: Over 25k local contacts (throughout a running event we send out over 20 mails with updates, discounts and other news. This means that there is a potential that your product or service to get over 500,000 views from potential customers!

Marketing Team

Cascade Stride has a dedicated marketing team with deep connections here in the Northwest. They are top notch online marketers with their own marketing agencies respectively. The also intimately understand the importance of off-line, boots on the ground marketing strategy and tactics. Having the right team means everything and we have the right team.

 

2025 Run of the Mill 5k and Walk Sponsorship Opportunities

 

Availability

Package

Investment

Details

Still Available

Platinum Sponsor

$2000

· Premium Booth Location

· Up to 5 Banners Displayed at race

· 15 complimentary race entries

· Opportunity to Present Race Awards to category winners & highlight your business.

· Highlighted Position on race website, with backlinks to websites

· Sponsorship Announcement on Run of the Mill Facebook, Instagram, X and TikTok pages

· Prominent listing on email campaign (logo and backlink to website) to over 25,000 local consumers (note: we send out roughly 20 separate emails over the course of a run. That is a possible 500,00 impressions on your business)

 

Still Available

Gold Sponsor

$1000

· Premium Booth Location (should have some specs around booths)

· Up to 5 Banners Displayed (provide option to purchase banners for them? $50 each, just need to get graphics)

· 10 complimentary race entries

· Listed as Sponsor Position on race website with backlink (great for website SEO)

· Sponsorship Announcement on Run of the Mill Facebook, Instagram, X and TikTok pages

· Listing on email campaign (note: we send out roughly 20 separate emails over the course of a run. That is a possible 500,00 impressions on your business)

 

Still Available

Silver Sponsor

$750

·  10 complimentary race entries

·  Up to 5 Banners during race day

· Reserved Booth Location at the race 10 x 10

· Logo Listed as Sponsor Position on race website with backlink (great for website SEO)

· Multiple Sponsorship Announcement on Run of the Mill Facebook, Instagram, X and TikTok pages

· (note: we send out roughly 20 separate emails over the course of a run. That is a possible 500,00 LOCAL impressions on your business)

Still Available

Bronze Sponsor

$300

·Two complementary race entries

· Logo listed on race website, backlinked to your website (great for local SEO)

· Sponsorship Announcement on Run of the Mill Facebook, Instagram, X and TikTok pages

· Listing (logo and backlink) on email (25k) campaign that sends out 25k an average of 20 times a race cycle. (note: we send out roughly 20 separate emails over the course of a run. That is a possible 500,00 impressions on your business)

 

 

2025 Run of the Mill 5k and Walk Additional Sponsorship Package Options

Availability

Package

Investment

Benefits

Not Available

Presenting Sponsor

$3,000

· Business Name integrated into Event Name

· Examples

o   Run of the Mill 5k Presented by ACME Business

o   Acme Business Half Marathon

· Access to participant email information

· No competing brands or business

· Two featured emails to 25,000 existing email list

· Ten free race entries

· Logo integrated into website and social media headers (Months before the event if possible)

· Three featured sponsor Facebook posts on event page

· 10 X 20 booth space at finish line area

· First business mentioned in virtual swag bag

· Most prominently placed logo on all event emails

· Most prominently placed logo on all race t-shirts

Still Available

Health and Wellness Sponsor

$1000

· No competing business without permission

· One featured digital marketing e-mail to 25,000 local customer list

· Three featured Facebook, Instagram and X social media posts

· 10 x 20 booth at finish line

· 2nd most prominently placed logo on race shirt

· Logo on website

· Logo on all event email and digital marketing

· Will share at minimum two blog posts written by sponsor (?)

· Five free entries

· Ability to lead pre-race participants in stretching, warm up or yoga

Still Available

Photo Sponsor

$450

· Logo watermarked on all participant photos

o   Average photos around 500 – 700 downloads per event

o   Photos often shared heavily on social media

Still Available

Booth Sponsor

$150

· 10 X 10 booth location at the finish line. Tent, table and chair rental available

· Booth at packet pickup when available

· Advertise in the virtual swag bag

·  Logo on event website with link back to your website.

Still Available

Nutrition (new name?) Sponsor

Negotiable

 

Still Available

Apparel Sponsor

Negotiable

 

Still Available

Electrolyte/Hydration Sponsor

Negotiable

Two locations

· Location One: On the racecourse – filling water cups, handing them out (two volunteers needed)

· Location Two: At the start/finish line filling water cups and handing out (two volunteers needed)

· Signage/banners can be placed at stations

· Mentions in social media (Facebook, Instagram, X, TikTok)

Still Available

Packet Pickup Sponsor

Negotiable

· Occurs one or two days prior to the event. In some cases, a week before. Multiple separate days possible.

o   Participants come to your location to pick up there race packets, promotional items and race shirts.

o   Packet pickup is effective in driving foot traffic to your retail location.

· Multiple social media mentions and links back to social/websites

· Featured in multiple emails to a 25k list

· Not available for all events

 

 

We would love to partner with you to bring Mill Creek a great community event. Feel free to reach out to sean@cascadestride.com with any questions!

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